Why customers drop off during KYC
Most KYC journeys lose people at the same points: unclear instructions, blurry document photos that get rejected, waiting in a queue for a human video agent, and forms in a language the customer isn’t comfortable with. Each retry is another chance for them to give up.
A guided conversation fixes most of that. When an agent tells the customer exactly what to do, sees the result immediately and asks them to tilt the card or move closer, the first attempt usually succeeds.
How Pehchaan runs a video KYC session
Greets and explains
The agent explains the steps and records the customer’s consent by voice.
Reads the ID on camera
The customer holds up their document; the agent captures it and reads the details.
Checks liveness
Simple spoken prompts confirm a real person is present.
Matches the face
The live face is compared with the photo on the ID.
Confirms and logs
Details are confirmed with the customer, and every capture and answer is timestamped for audit.
Compliance stays in your hands
Pehchaan runs inside your verification process, not around it. Your compliance team decides the steps, the checks that must pass and when a case goes to a human reviewer. The agent can connect to your existing KYC providers and internal APIs through tools, and hands over any case it cannot complete. For regulated workflows such as video-based customer identification, final approval rules remain with your team.
In the customer’s language
Customers can complete KYC in 99+ languages, including Hindi, Telugu, Tamil, Kannada and Bengali, and switch languages mid-session. That matters most for first-time users of financial products, where language is often the biggest reason they abandon.
How it works
- 01
Define your checks
Documents accepted, liveness prompts, match thresholds and escalation rules.
- 02
Embed the session
Add the agent to your web or app onboarding with the SDK.
- 03
Customer verifies in one call
Guided by voice, with live feedback on every capture.
- 04
Review the record
Captures, transcript and results go to your system for approval.
How it compares
| Form-based or queued video KYC | Pehchaan AI video KYC | |
|---|---|---|
| Guidance | Static instructions | Live voice guidance in the customer’s language |
| Wait time | Queue for a human agent | Starts instantly, 24/7 |
| Bad captures | Rejected later, customer retries | Fixed in the moment |
| Audit | Scattered screenshots | Timestamped captures, transcript and consent |
Who uses it
Lending and NBFCs
Verify borrowers during loan onboarding without a queue for human agents.
Brokerages and wealth apps
Account opening with guided document and face checks.
Insurance
Identity checks at policy purchase and at claim time.
Gig and delivery platforms
Verify partners at scale during sign-up.
Frequently asked questions
What is AI video KYC?
Video KYC where an AI agent guides the customer through identity verification on a live video session — reading their ID, checking liveness and matching their face — instead of a static form or a queue for a human agent.
Does Pehchaan replace our compliance review?
No. Your team sets the rules and the approval process. Pehchaan runs the session, collects the evidence and escalates cases to human reviewers according to your policy.
Which documents can it read?
The agent captures and reads identity documents shown to the camera. Accepted document types are configured for your deployment and market.
Is every step recorded?
Yes. Captures, the customer’s spoken consent, answers and results are timestamped and stored with the session for audit.
Can customers do KYC in their own language?
Yes. Sessions run in 99+ languages, including major Indian languages, and customers can switch languages mid-session.